Sturgis Rally
Sturgis Rally
25 February 2021
Riding
Travel
One of the best parts about attending the Sturgis Motorcycle Rally its ability to help you shed your everyday persona. At home, you might be known as an accountant, a teacher or a plumber. But at the Rally, you can simply be a biker. When you can e...
12 February 2021
News
Releases
The Sturgis Buffalo Chip is bringingin the ultimate, no-nonsense, make-you-party-so-hard-you-forget-what-planet-you're-on band, ZZ Top, Wednesday,Aug. 11, 2021and showing someValentine's Day loveby featuring fans inwildinternet memes. ...
29 January 2021
Riding
Winter motorcycle rides can be a beautiful way to extend your riding season and enjoy the outdoors during the colder months. Winter rides might require extra preparation steps, but it can be well worth it when you get to enjoy a crisp ride through t...
Sturgis Rally 80th Moving Forward as Planned - COVID-19 Sturgis.Com Update

COVID-19 Update: Sturgis Rally 80th Moving Forward as Planned

Updated May 29, 2020 We would like to take a moment to let you know that we are monitoring the coronavirus situation closely. The Sturgis Rally is months away and experts predict the coronavirus will ...

STURGIS RALLY TRADEMARK OFFICIALLY STRUCK DOWN!!!

IT'S ABOUT TIME! Who owns the rights to "Sturgis"? After more than a decade of battling, there is finally a firm answer to this question—we all own it because it is in the public domain. This means th...
NEW SOFTAIL STANDARD FROM HARLEY-DAVIDSON

NOW SOFTAIL STANDARD?

NEW HARLEY-DAVIDSON® SOFTAIL® STANDARD UNLOCKS THE ESSENTIAL CRUISER EXPERIENCE Milwaukee-Eight® V-Twin Performance and Lean Bobber Style Ready For Customization MILWAUKEE (February 24, 2020) –...

AMA EVENTS AT DAYTONA 2020

More than 20 American Motorcyclist Association-sanctioned events on tap at 79th Annual Daytona Bike Week Event kicks off 2020 AMA National Gypsy Tour PICKERINGTON, Ohio -- The 79th Annual Dayto...
9 Essential Motorcycle Safety Tips for New Riders

9 Essential Motorcycle Safety Tips for New Riders

Experience is everything in riding. According to the National Highway Traffic Safety Administration (NHTSA), over 5,000 people die in motorcycle crashes each year, with many deaths "attributed to lack...

The Best Motorcycle Gifts for the Holidays

Winter is here, and while that often means stowing your bike away for a few months, the downtime from riding gives motorcyclists plenty of time to think. Pondering the next garage project, motorcycle ...

Gearing up for Sturgis– Essentials for Doing the Rally Right By Sturgis.com

There are many reasons people travel the world over to the Sturgis Motorcycle Rally . Most want to experience the beauty and stellar riding of the Black Hills. Others come to see old friends and make ...
Staci Wilt Riding Through the Black Hills

Ladies to the Front

Women have been a part of the Sturgis Motorcycle Rally since its inception in 1938. However, in recent years, as the number of women riders across the nation has dramatically increased to nearly 20% o...
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