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Rivera Primo, Inc


All the news an all American Biker would want to read!

Posted by on in BIKER NEWS
 HOLGER MOHR JOINS MAG Motorsport Aftermarket Group Adds Motorcycle Industry Leader To Team IRVINE, Calif. June 4, 2012: Motorsport Aftermarket Group, Inc. (“MAG”), a family of leading brands and businesses in the powersports industry, announced today that leading powersports industry expert Holger Mohr joins the company as Vice President of Business Development for the MAG Brand Group. In his new role, Mohr is responsible for the growth of international markets and will oversee M...
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SMRI’S STALLING TACTICS      I thought I would take a minute and update everyone on the legal battles with Sturgis Motorcycle Rally, Inc. (SMRI) over their registration of the names “Sturgis” and “Black Hills” as related to the motorcycle rally.  In the federal court trial between Rushmore Photo and SMRI, depositions were supposed to start in May.  SMRI filed for a summary judgment which will delay the depositions at least two months.  It is a stalling t...
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TSUNAMI MOTORCYCLE TO BE PRESERVED BY H-D MUSEUM Owner Ikuo Yokoyama Grateful for Support of Harley-Davidson Owners Worldwide Milwaukee (May 25, 2012) – A Harley-Davidson motorcycle recovered on the coast of British Columbia after drifting for more than a year and 4,000 miles across the Pacific Ocean following last year’s Japanese Tsunami will be preserved by the Harley-Davidson Museum in Milwaukee as a memorial to the tragedy that claimed more than 15,000 lives, in accordance with the w...
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STURGIS MOTORCYCLE MUSEUM IS GROWING May 26, 2012 – Sturgis, S.D. – The Sturgis Motorcycle Museum & Hall of Fame has signed a purchase agreement to buy land directly to the East of the current museum location. The land sale is expected to be complete in early June.“The Board of the Sturgis Motorcycle Museum has been working and planning for a long time to try to find the right way to expand the museum and offer visitors a better experience,” according to Dave Davis, Board President. “We ...
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Survey points to low inventory levels at Authorized Harley-Davidson dealerships The latest Baird quarterly research survey has  low inventory level stats at more that half of the authorized Harley-Davidson dealerships surveyed. The survey was conducted in May 2012 to measure mid-quarter trends. It found that demand remains up over the same period in 2011, by some 4 to 5 percent. However following the 25 percent surge in demand reported in quarter one (attributed to the early spring amon...
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Legends Suspension